Growing brands with digital ambitions eventually face a decisive question: which commerce platform will support the business as it scales technically, strategically, and economically? Two solutions that are frequently mentioned in this context are SCAYLE and Shopify Plus. Both platforms go far beyond traditional shop systems. However, they address very different requirements when it comes […]
In the AI Ecosystem, businesses are constantly looking for ways to retain customers, encourage repeat purchases, and build long-term loyalty. The recent announcement of a strategic partnership between Mobikasa, a leading digital marketing and development agency, and Joy Loyalty, a renowned loyalty program provider, promises to revolutionize customer retention for Shopify stores. This collaboration is […]
Running an e-commerce store can be a rewarding venture, but attracting traffic and increasing sales is often the biggest challenge. E-commerce SEO is a powerful tool to help improve your online visibility and drive more organic traffic to your site. In this guide, we’ll cover everything you need to know about E-commerce SEO, why it […]
Selling on Facebook provides a fantastic opportunity to tap into a vast user base of over 3 billion people. Whether you’re just starting as a small seller or running an established business, Facebook offers multiple ways to sell your products, each with its unique advantages. In this guide, we’ll walk you through the different methods […]
The global shift toward inclusive digital experiences is accelerating, and the European Accessibility Act (EAA) is at the centre of that transformation. Starting June 28, 2025, organisations offering digital products or services in the European Union must ensure accessibility for users with disabilities. This applies to websites, mobile apps, e-commerce platforms, software, streaming services, online […]
What does it mean to retain customers? The goal of customer retention strategies is to increase a company’s rate of returning customers and get more value out of them. Ensuring that a consumer stays loyal to a business, makes additional purchases, and is happy with the services provided is the aim of customer retention. Why […]
The holiday season is a critical time for businesses, bringing an influx of eager shoppers. However, this increase in traffic can also lead to website crashes and system failures if not properly managed. To ensure your business can handle the holiday rush, load testing is essential. Why Load Testing is Crucial for Your Business Load […]
In today’s digital landscape, having a strong online presence is crucial for the success of any business. One of the most effective ways to achieve this is through search engine optimization (SEO). When it comes to eCommerce platforms, Shopify stands out as a popular choice due to its user-friendly interface and robust features. However, like […]
WordPress is a popular content management system (CMS) that powers over 40% of all websites on the internet. Its versatility, ease of use, and open-source nature make it an ideal choice for businesses of all sizes, including eCommerce businesses. However, like any other website, WordPress websites also require regular maintenance to ensure they remain secure, […]
The world of natural language chatbots is evolving rapidly, and the latest contender to join the fray is Google’s Bard AI. With the rising popularity of chatbots like ChatGPT, it was only a matter of time before Google stepped up its game. Designed to work seamlessly with the search engine giant’s flagship product, Bard is […]
Having a web presence is indeed very critical in today’s digital age. A website allows you to showcase your products or services, attract new customers, and build a professional online presence. It also provides a convenient way for potential customers to learn more about your business and make inquiries or purchases. In addition, a website […]
It is said that “Change is the only Constant” and Web development is no exception. The technology which was considered innovative only a few years ago has become obsolete. The last thing you want is for a prospective customer visits your website but leaves as your website looks old or is not responsive. Some of […]
